30 April 2012

Traders Hotel, Dubai has announced the appointment of Mr. Mohamed Taher as Director of Sales & Marketing. Mr. Taher brings with him over 25 years of experience in tourism and hospitality spanning the UAE, Bahrain and Egypt. Prior to joining Traders Hotel, Dubai he was the Director of Sales for Shangri-La Hotel, Dubai. Taher’s professional portfolio also includes major international hotel companies such as Starwood where he worked for 11 years of his career with 3 Starwood properties i.e. Sheraton Heliopolis Hotel & Towers “known now as Fairmont Heliopolis”, Cairo Sheraton Hotel & Towers and Sheraton Dubai Creek Hotel in addition to 6 years with Accor regional office in Dubai where he managed Accor International Sales office for the Middle East. “I am very pleased to have taken the opportunity to develop my professional career with Shangri-La after 8 successful years with Shangri-La Hotel, Dubai, I join our sister property Traders Hotel, Dubai. Initially, my main focus will be to develop a strategy to maximize opportunities from USA, Australia, Asia Africa and certainly GCC, one of the hotel’s key target markets. It’s very exciting to be a part of the Shangri-La team and working with such a dedicated team of professionals.” he said. In his new role Mr. Taher will oversee the Marketing Division that includes Revenue Management, Sales, Communications, Reservations and Events Management. Hong Kong-based Shangri-La Hotels and Resorts currently owns and/or manages 72 hotels under the Shangri-La, Kerry and Traders brands, with a room inventory of over 30,000. Traders hotels cater to today’s savvy and passionate traveler with brilliant simplicity and warm sincerity. They provide a friendly yet professional environment designed to complement guests at work, rest or play. Based in major business centres in Asia and the Middle East, Traders Hotels are the practical choice for business and leisure travelers. Traders Hotels are located in Abu Dhabi, Beijing, Changzhou, Dubai, Hong Kong, Kuala Lumpur, Male, Manila, Penang, Shenyang, Singapore and Yangon, with scheduled openings in Chennai, Hong Kong and Iskandar. The group has a substantial development pipeline with upcoming projects in Canada, mainland China, India, Malaysia, Mongolia, Philippines, Qatar, Sri Lanka, Turkey and United Kingdom. For more information and reservations, please contact a travel professional or access the website at www.tradershotels.com.