Secrets to Exhibiting Success

Use the ATM Exhibitor Portal (soon to be live!) which offers a range of benefits including:

  • My ATM homepage displays your page views and leads generated clearly Exhibitor Portal allows you to create and update your online listing which can be seen on the ATM website to attract visitors to your stand at the show. 
  •  It allows you to promote your products before the show, share news and press releases and promote your company.    
  • The portal is a great way of keeping up to date with tasks and providing you with information before the show such as badges, registering your sharers, and many more to ensure you are fully prepared and get your return on investment.   
  •  Appointment Setting Tool

More tips...

  1. Set your objectives - Decide why you are exhibiting and what you wish to achieve, design a memorable stand that reflects your objectives. Have one person responsible for organising your participation and make sure they read the Online Manual which contains a wealth of information to help you organise your stand.

  2. Ensure all your Exhibiting Partners are registered online early so they too can maximise their participation in the run up to the event and attract their clients to the stand increasing your traffic and potential sales opportunities.
  3. Ensure that you maximise all opportunities available within your Enhanced Exhibitor Directory not only include a clear company description highlighting your USP but also video, presentations, brochures, stand personnel contacts, hyperlinks and press releases.

  4. Make the most of advertising and sponsorship opportunities before and during the event, eg. Show catalogue/show daily, raising awareness of your presence at Arabian Travel Market and driving traffic to your stand. Include stand number.

  5. Attract more prospects with pre-show marketing – Invite your top clients as well as your ‘wish list’ of prospects to your stand, incentives are an extremely effective technique.
  6. Publicise your participation at Arabian Travel Market on your website and marketing collateral with powerful solution focused headlines combined with Arabian Travel Market logo. Highlight your stand number.

  7. Keep the industry informed of your news by issuing press releases to trade and business publications and us for inclusion in the monthly Arabian Travel Market Newswire.

  8. Schedule appointments with key clients in advance, contact current clients prospects and check your Online Diary for incoming requests from Hosted Delegates and other Exhibitors.

  9. Get the contact details of all your stand visitors using a light pen capturing more detailed profiles of potential customers allowing better focused post-show activity.

Digital Sponsorship Opportunities

Sponsorship Brochure

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